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Daisy

Swing into action in this Sixties-inspired dress. Featuring a high-impact print and a fitted bodice for a flattering shape, it's an easy afternoon-to-after-dark option. Leave the notch neck closed or wear it open for a relaxed twist.

Daisy Dress

$200.00

We’ve sewn a daisy chain into this pretty floral top. It’s extra floaty thanks to gatherings at the front and back, and perfect for running, jumping and playing. We’ve finished it off with a bobble trim too (just for fun).

Daisy Woven Top

$50.00 $25.00

3.5
(4 reviews)

This pretty piece has large flowers with printed fabric centres, and a matching chain of fabric-covered beads. And it comes in a sweet printed pouch, making it a wonderful present.

Ecru Daisy Fabric Necklace

$26.00 $18.20

5
(3 reviews)

This party dress comes with its very own 3D daisy chain. It’s extra colourful in bright pink and wear-all-day comfortable in soft cotton. The tutu inner skirt is removable when you’re all twirled out. A grosgrain bow ties at the back for a pretty finishing touch.

Daisy Bow Dress

$93.00 $55.80

These splashtastic bikini bottoms are perfect for posing by the pool and swimming in the sea. They're made from our special SPF 50+ fabric for extra sun protection, and come in a range of playful prints and colours. Create your own set by mixing and matching with our tops.

Bright Bluebell Daisy Bikini Bottoms

$24.00 $12.00

4
(1 review)

Jumping in the pool or snorkelling in the sea – these boy shorts are ready for everything. They're made from our special SPF 50+ fabric for sun protection and come in a variety of fun prints and colours. Mix and match with our swimwear separates for the perfect holiday look.

Bright Bluebell Daisy Boy Shorts

$24.00 $9.60

4.4
(5 reviews)

Hello, sunshine. When it’s finally time to head to the seaside (yay!) throw on this pretty swimsuit. The bright colours and fast-drying fabric make it just as essential as a bucket and spade. It even has UPF 50+ sun protection to help keep your skin safe.

Starboard Spring Daisy Printed Swimsuit

$38.00

4.7
(15 reviews)

Is it a skirt? Is it shorts? No, it's a skort! Made from sporty loopback material, it's perfect if you're planning on hanging upside down at the adventure playground. And with a choice of playful prints, you don't have to compromise on girly style.

Wasabi Spring Daisy Jersey Skort

$40.00 $24.00

3.9
(19 reviews)

Show your unique style with our swimwear collection. Our tankini has adjustable straps to find the perfect fit, while the fabric provides UPF 50+ protection. Pair with its matching bottoms, or mix and match with a wide range of pretty prints and cool patterns. Go on, mix things up a bit.

Bright Bluebell Daisy Tankini Top

$28.00 $11.20

2.3
(7 reviews)

Ruching details and playful ruffles make this swimsuit seriously special. A halterneck and clip fastening will make sure you feel comfortable and secure – even when you're perfecting your cannonball. And we just love the pretty prints, too. Best of all, the fabric provides UPF 50+ protection for…

Bright Bluebell Daisy Pretty Swimsuit

$52.00 $26.00

5
(1 review)

By popular demand, this bestselling favourite is back – a beautifully flattering sleeveless dress with an above-the-knee cut and tailored pleats at the waist to create an hourglass silhouette. We've finished off the structured style with a roll-collar for a modern take on femininity.

Greenhouse Daisy Bed Martha Dress

$160.00 $96.00

4.3
(114 reviews)

You can actually hear the quality of this soft cotton poplin fabric – the full skirt quietly rustles as you walk. A touch of stretch, a fitted bodice and princess seams create a flattering fit and help the dress keep its elegant shape as you dance the night away.

Ivory Trailing Daisy Elena Dress

$240.00 $96.00

4.5
(59 reviews)

With its drapey skirt, gathered bodice and keyhole back fastening, this dress is a real winner. Want all the attention on you? Try our ombré stripe option.

Navy Daisy Leaf Dora Dress

$240.00 $96.00

4.1
(19 reviews)

Give your outfit a sophisticated finish with this fitted, flattering top. Its cotton-rich fabric has the perfect amount of stretch for an elegant fit that’s comfortable too. The rollneck design and low back give it a little twist of retro style that's effortlessly chic.

Greenhouse Daisy Bed Martha Top

$110.00 $44.00

4.1
(46 reviews)

Meet our latest, greatest, refined trouser cut – now with an even better fit. The premium, power-stretch fabric is key, which outdoes other stretch fabrics by containing even more elastane. And that means comfort, structure without any rigidity and incredible recovery wear after wear (so no more…

Navy Daisy Bed Richmond Trousers

$130.00 $52.00

4.2
(280 reviews)

These top-quality rubber flip flops come in our summery Daisy Chain print, so you can mix and match them with our bikinis and costumes for synchronised swimwear.

Navy Daisy Chain Printed Flip Flops

$27.50 $19.25

3.2
(6 reviews)

This jersey dress has a swingy shape that makes it super comfortable, whether you’re picking flowers in the garden or playing games in the park. And the long sleeves will keep you nice and cosy, come rain or shine.

Starboard Spring Daisy Jersey Swing Dress

$48.00 $33.60

4.2
(6 reviews)

This playsuit may be pretty but it has an adventurous side too. Its loose-fitting cotton poplin can withstand tree-climbing and the washing machine. A drawstring waist and button-down front make it easy to put on. We’ve added rickrack trimming and fluttery sleeves to help you blend in with the…

Bright Bluebell Spring Daisy Pretty Playsuit

$54.00 $32.40

4.9
(7 reviews)

Which do you like the best: spots, stripes or flowers? How about all three? Practise those perfect twirls in the full, hotchpotch-print skirt. There's a handy zip down the back too – making getting dressed simple (and leaving more time to enjoy the day).

Bright Bluebell Spring Daisy Pretty Hotchpotch Dress

$65.00 $32.50

5
(3 reviews)

This floral ditsy print dress in soft crinkle fabric is perfect for garden parties or picnics in the park. Our hotchpotch style has smocking detail and pretty little ruffle sleeves – plus we’ve added a longer-length lining for a delicate layered effect.

Bright Bluebell Spring Daisy Crinkle Hotchpotch Dress

$60.00 $24.00

4.9
(7 reviews)

Button up for fun in this shirt dress. Made of light fabric with a sleeveless cut, it's the ideal choice for warmer days. All that's left to do is add some sunshine.

Chalky Pink Daisy Stripe Ursula Dress

$71.00 $42.60

Who needs laces anyway? Not us. These easy-on, easy-off pull-ons are super comfortable (and great for a speedy getaway). In a range of prints and colours, you might just need one of each to go with everything in your wardrobe…

Bright Bluebell Spring Daisy Laceless Canvas Pull-ons

$50.00 $20.00

4.4
(9 reviews)

With patchwork prints and a pretty gathered shape, this skirt is perfect for countryside adventures. It's in a lightweight fabric that's ideal for lazy, sunny days. An elasticated waistband means it's comfortable and easy to pull on, so there's more time for exploring. (Psst: have you seen the…

Bright Bluebell Spring Daisy Pretty Hotchpotch Skirt

$52.00 $20.80

4
(2 reviews)

We love winning combinations: tea and biscuits; peanut butter and jam; and stripes and prints. This dress is crafted from supersoft cotton with a sueded finish, so it's cosy on delicate skin. With matching pants and long sleeves, it's perfect for cooler weather.

Wren Blue Vintage Daisy Hotchpotch Jersey Dress

$40.00

We've added a ruffled collar and sleeves to this pretty printed tee, so everyone will coo over your little one more than ever. It's made from cotton with a sueded finish for a supersoft feel against baby's skin. Poppers down the back take the fuss out of dressing.

Wren Blue Vintage Daisy Pretty Printed T-shirt

$32.00

5
(1 review)

These shorts go with everything: just like your favourite jeans but, well, shorter. We've made the denim slightly stretchy, so if you get roped into a game of skipping you won't miss a beat. With front and back pockets, you've got plenty of space for all your bits and bobs.

Chalky Pink Daisy Stripe Denim Shorts

$54.00 $21.60

3.7
(3 reviews)

Collecting shells, splashing in the surf, exploring in the rock pools… this bikini can keep up with all your favourite beach activities. And it’s made from stretchy nylon with UPF 50+ protection. Just take your pick from our range of fun colours.

Bright Bluebell Spring Daisy Into-the-Sea Bikini

$38.00 $26.60

4.3
(3 reviews)

Don’t let anything get in between you and those waves. Our bikini top's sporty shape will keep you comfortable in the water, while the fabric provides UPF 50+ protection (meaning more time in the sun). Match it with other separates in our range – there are lots of colours and prints to choose from.…

Bright Bluebell Daisy Surf Bikini Top

$24.00 $14.40

3.6
(5 reviews)

Fun colours and UPF 50+ fabric will make this halter top a standout in your bikini collection. It’s got detachable straps to mix up your look (and to keep you comfortable when riding the waves). Mix and match with our other swimwear separates for a cool poolside outfit.

Bright Bluebell Daisy Bikini Halter Top

$24.00 $12.00

4.4
(5 reviews)

You’ll be all set to play mermaids in this fun swimsuit. The colourful, contrasting prints are amaaaaazing, and like all of our swimwear fabric, it's got UPF 50+ to protect your skin against the sun.

Bright Bluebell Spring Daisy Hotchpotch Swimsuit

$38.00 $22.80

5
(5 reviews)
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