These charming shoes make dressing for school super easy. The adjustable touch and close strap means they’re on in a jiffy, leaving more time for playground fun. Leather uppers and lining make them comfortable for all-day wear, and they come in a range of colours with pretty cutout details.
…anorak in a new raglan shape. Sporty zips and an inside adjuster at the hem keep the cosy in, while an eco-friendly shower-resisant finish keeps the rain out. The soft borg lining, elasticated cuffs and reflective detailing will keep Mini ones warm and safe on those chilly walks to school too.
Smart for school and snug for adventures, this wool-blend duffle coat is quilted to keep out the cold. Its fun printed lining will help to brighten the chilliest day. Toggles and a hidden zip fastening keep you wrapped up warm, while roomy pockets hold all your supplies.
As well as feeling good in supersoft cotton, they look great with everything, from that favourite hoodie to short-sleeved tees. Pair with some tracksuit bottoms for a kickabout with friends or smart jeans for the Saturday cinema trip.
We all have that go-to layer for every occasion... or at least, we do now. This comfortable cardigan is just as at home swinging from trees as it is pirouetting at parties. Crafted with a touch of cashmere, it's lightweight yet toasty, and the buttons up the front make it easy to pop on when the…
Our adventure-ready sandals feature a padded footbed to keep your little one comfortable on their crawling missions. The handy buckle fastenings ensure they stay in place, and we've finished them off in soft suede with a pop of neon orange on the sole for added fun.
Three, two, one, cannonball! Get set for a day of splashing with the bright, cheerful prints on our bathing shorts. The elasticated waist and drawstring make them a doddle to pull on (and keep on when performing ambitious jumps).
Whether you're a sporting champion or just hanging out with your mates, a comfortable hoodie is a must. Ours has cool stars down the sleeves, a contrast hood and a mock collar that looks like a layered sweatshirt. So you'll stand out on the track or in the park.
Lazy Sunday mornings call for this oh-so soft sweatshirt, which is almost as snuggly as a duvet cover (it might be the 100% cotton fabric). Match with our shaggy-lined joggers for next-level cosiness. Lounging around has never been so much fun.
Feel like dancing all day in these irresistible ballet-style flats. Pretty enough for parties, these pumps are practical for everyday wear too thanks to a comfortable canvas lining. Whether you choose metallic leather or a suede finish, an eye-catching contrast tab at the back adds extra fun.
Whether you're skipping ropes, riding bikes or just meeting friends in your favourite café, these cropped leggings will keep you feeling perfectly comfortable. The lightweight stretch cotton makes a perfect partner for a skirt – or just slip on a tunic top and you're ready to go.
Hop, skip and jump through each day in these lightweight cord leggings. Soft cotton with a touch of stretch is ready for racing to the finish line. There are no tricky buttons or zips to deal with either.
Get creative with our super-stretchy cotton leggings. They're perfect for mixing and matching with anything and everything. Sparkly top? Snuggly jumper? How about a magician’s hat and superhero cape? No problem. These leggings are your do-anything essential, so let your imagination run wild.
Comfortable, soft and really stretchy, these cotton leggings are the perfect partner for your day's adventure. They love to team up, with animal, floral and stripy printed designs in fun colours that are made to match our tunics and dresses. There's no time to waste – pull them on and go exploring.
Whether you're lounging on the sofa or getting active in the park, reach for these ultra-soft shorts. They're crafted from a quality loopback yarn with a drawcord waistband and handy pockets. We've added an embroidered contrast stripe for a contemporary touch.
Superspies wear blazers. Why? Because no-one suspects sharp dressers of mischief. Of course, if any mishaps do ensue, the jacket's machine washability has things covered. There’s also a secret inside pocket for essentials like shades and magnifying glasses. Team with our matching trousers or shorts…
Stay smart enough for family outings, even on the hottest days, thanks to these chino shorts. This soft twill design is garment dyed for an individual, authentic finish. Oh, and for an extra bit of Britishness, we've decorated the belt loop at the back in red, white and blue.
A smart style that’s easy-going too? It could only be our chinos. The lightweight fabric makes them flexible enough to keep up with energetic young explorers, while a stretchy elasticated waistband gives a comfortable fit. Oh, and we've included a star print on the turn-ups, just because.
With a cool camouflage print or navy with neon drawcords, you won't want to save these joggers for sports day. The slim-but-relaxed fit and supersoft jersey fabric feels great whether you're biking to the park or heading to the cinema and the cargo pocket will store all your treasures.
Need a wardrobe staple that can go smart with a shirt or casual with tee? These shorts are for you. In a lightweight-yet-hardwearing chino fabric they're slightly stretchy and ideal for sunny days. Garment dye gives each pair a unique lived-in look and we've added some signature finishing touches –…
All aboard – our 100% waterproof jacket is ideal for boating adventures. It's also great on dry land (cheers, British weather). The lightweight fabric doesn't get in the way, so you can go out and enjoy the great outdoors even when it's raining buckets.
As close to a hug as a jacket can get, this fleece-lined padded number will keep things cosy down to temperatures as low as -18°C. It's also shower resistant (puddle-splash away), has signature reflective tape detailing in the hood, storm cuffs and easy-to-grab zip-pulls.
These slim-fit, 100% cotton chinos are also 100% unique. That's because of the garment-dyed process, which gives them an authentic vintage finish. There's even a belt loop at the back in red, white and blue (how very British). They'll keep you looking sharp from breakfast to bedtime.
The weather can be unpredictable, which is why we love these super cargo trousers that magically transform into shorts. On a warm day, simply zip off part of the leg for an instant change. We’ve even given each leg a different zip colour so you can reattach them the right way round.
Announcement: we've created the most comfortable pair of joggers ever. They have a fluffy fleece lining to keep legs nice and toasty on grand adventures. Why not complete the set with one of our matching sweatshirts?
Hanging out with friends? Tackling a commando assault course? Our super-stretchy, non-rubbing, all-action leggings have it covered either way. And when the going gets tough there's sweat-wicking fabric and reflective stripes and logo on the cuffs.
Cut from lightweight washed cotton and crafted into our much-loved tailored fit, this patch-pocket blazer offers laid-back luxury the whole year round. We sourced the chino fabric from a historic Portuguese mill, where they've been created top-quality fabrics for over 100 years. Mock-horn buttons…
Our cotton chinos are crafted from a clever lightweight fabric that's smart but still allows a little stretch – perfect for warmer days. They are garment dyed for a lived-in finish and unique tonal colouring that'll only get better with age. We've added our signature herringbone detailing on the…
Keep cosy in chilly conditions (as low as -18°C, to be precise) with this 100% waterproof parka. It's got detachable faux fur, a shaggy hood lining and storm cuffs to trap warmth. The patch pockets are ideal for storing gloves and keeping fingers toasty, while reflective piping adds a safe touch for…
Hiking, biking, beaching or camping – all outdoorsy activities are on the cards in this clever lightweight-but-warm, padded number. It has thumb holes to keep hands warm, a neon binding for safety and zipped pockets. If we needed an excuse to adventure, this would definitely be it.
…days more appealing? Answer: this coat. Showerproof, breathable and with a cosy sherpa lining, get ready to tackle everything from playing in the park to snowball fights after school (and stay snug in temperatures down to -18°C). Oh, and it's got a handy detachable hood to pop on for extra warmth.
What's better than a 100% cashmere jumper? A 100% cashmere jumper that you can pop in the washing machine, of course. This one has a ribbed collar and pop contrast trims on the cuff and inside neck, so it's stylish as well as smart enough for lunch with the grown-ups.
Win the next game of cops and robbers with this stripy T-shirt in the swag bag. We've added some bright pops of colour to the classic stripes, so no one will suspect a thing. It's also got long sleeves for stashing away a trick or two.
This sporty polo is grown-up-approved, thanks to its smart cut. But it isn't too sensible: try popping the collar to show off the cool chambray detailing. We've used cotton for an extra-soft feel and vintage style.
How do you improve on an already-adventure-proof knit? Add stars, hearts and a dash of fluoro (of course). This versatile crew neck design has a curved hem that's slightly lower at the back, and button fastenings on either side. The ribbed cuffs and neckline will help keep your little ones extra…
Ahoy there, shipmates: Breton T-shirts just got a makeover. We've given nautical stripes a rainbow injection that would overshadow a pirate's parrot. And it's not just the colours that are winning – long sleeves in 100% cotton keep things cosy so the only thing shivering will be your timbers.
Budding racers will earn some serious stripes in our jumper. Ultra-soft fabric with a touch of Merino wool adds just the right amount of comfort for sports sessions. The bright contrasting print on the sleeves is easy for teammates to spot – perfect for optimum ball-time in kickabouts.
Cool footwear without the hassle of laces? Count us in. Sunshine-y stripes and bright outsoles bring a burst of colour to every step. Washed canvas uppers mean they’re soft, durable and adventure-ready. With shoes this fun, don't be surprised if he wants to sleep in them.
Watch out – even grown-ups will be scared of this long-sleeved sweatshirt. The bouclé design adds terrifying texture, while the brush-back 100% cotton makes it frightfully warm and comfortable. With contrasting ribbed cuffs and hems, it's just as good for layering as it is for making a fearsome…
The optimum number of tiers? We'd say three. Little dancers will love tapping their toes in this brightly coloured knitted dress, with layers to give maximum volume. The neckline, cuffs, waistband and each tier are finished with a sparkly gold trim to add extra shine to those dance floor twirls.
Perfect for a trip to the Highlands, our wool-rich kilt will keep you nice and cosy when there's a nip in the air. This easy-to-wear design has a simple button fastening and a classic look with pretty pleats – accessorise with binoculars to spot the Loch Ness monster.
Our new cashmere jumper is so soft you’ll want to wear it every day – especially since you can pop it in the washing machine for a quick refresh. The fabric adapts to different temperatures, keeping you warm on wintery walks and cool in the summer months, so it's a true year-round essential. The…
Planned a day full of adventure? These elasticated waist cargo shorts will be your trusty sidekick. With six handy pockets (including roomy side pouches) there's plenty of space to stash all your treasures. Made from hard-wearing cotton canvas, they'll withstand the toughest of missions.
Get ready to feel seriously cosy after splashing about in the sea – simply pull on these soft towelling shorts and you'll be running about on dry land in no time. The contrasting colour pockets are perfect for storing all your most skimmable stones.
Catch a wave (or five) in these bright surf shorts. With seaside-ready prints and colours, they're perfect for days on the sand – and the elasticated waistband means they're super comfortable, too. We’ve added a handy back pocket for shells, starfish and other beachy finds.
Chilly weather's no match for this cosy hoodie. It's fully lined with warm Borg fleece to keep things nice and toasty. We've even lined the hood (so there are no more red ears). It's perfect for zipping over that favourite T-shirt before heading out for a long bike ride.
From tree climbing to rolling on the grass and all sorts of monkey business, these ridiculously comfortable pull-on trousers take it all in their stride. They're made from durable cord to withstand all your adventures, and warm enough to keep the goosebumps away.
These trousers are the best way to look on your best behaviour (even if the mischief-making says otherwise). Best of all, with the pure-cotton fabric and adjustable elastic waistband, they’re as comfortable as they are smart. Just add a shirt and blazer before perfecting those dance moves.
Climbing Mount Everest (or the back of the sofa) just got more comfortable with these relaxed cotton bottoms. They're finished with fun bouclé at the knees, while the functional drawcord makes them easy-peasy to pull on and off.
You could argue that we've crafted this cardigan from a supersoft cotton-Merino wool blend, but let's be honest: it's really made from 100% FUN. Whether you choose the horses with tassel manes or a star pattern, it's bound to shine bright at family dinners and playdates alike.
This Merino-cashmere knit storms in with shimmering sequins to light up even the darkest of wardrobes. Just a quick swipe of the hand will change their colour to match the day's mood. The ribbed cuffs and neck make it cosy too.
Three cheers for this fun ra-ra skirt. The fluttery tulle fabric is layered for a full effect and lined with soft cotton jersey for maximum comfort. With its easy pull-on sparkly waistband, Mini gymnasts can prance and dance their way to glory.
This colourful swimming costume is raring to go on deep-sea adventures, from discovering shells on the seabed to learning front crawl. We've improved the fit since last year, and used a cross-back detail to keep it super-snug for energetic dives. Bright prints and fun colour options ensure it stands…
Take a close look. Oh yes, our sparkle fairies have been hard at work again, adding a squillion (approximately) twinkles to our jersey top. They arranged the sequins in stripes (they're very organised like that), across the body of this raglan T-shirt. It's crafted from jersey fabric, so…
Adventures are guaranteed in this chunky cord playsuit. The floral lining and pocket piping add some secret flower power (shhh). It has buttons at the shoulders, and big pockets that go all the way around – all the better for keeping hold of Mini explorers' essential equipment.
Inspired by the traditional bomber shape, this lightweight zip-up top is the perfect alternative to a jacket on chilly days. The double-faced piqué jersey is soft and warm, with our striped lining and contrast herringbone tape. We've added an antique brass zip and panelling along the sleeves to…
Make the most of rainy days with our fully lined, 100% waterproof fisherman's jacket. Welded seams mean water has no chance of getting in, the jersey lining and ribbed cuffs keeps things cosy, and there are reflective trims for staying seen after dark.
Calling all adventurers: our supersoft cargo trousers (with a stripy jersey lining) are ready for an action-packed day. The comfortable waist (with an adjustable drawstring) and straight fit are great for scrambling up trees and exploring forests, while the large zipped pockets will store all your…
Whether you're heading out for a country walk or on your way to the office, this relaxed-fit jacket will look the part. We've taken inspiration from the US Military M-65 jacket and given it a Boden update. With a classic funnel neck, it's crafted from a lightly padded fabric, making it an ideal…
CANNONBALL. It’s time to get the proper pool-side attire. In a tan-line savvy length, these have a soft mesh lining, statement designs and a zip fly. The pockets don’t inflate when you jump in and we’ve added one for coins on the inside. The fabric is lighter than last year (but no lesser in…
We've introduced new, lighter-weight twill chinos, so you can still wear your favourite styles on warmer days. They're garment dyed for a lived-in look with unique tonal colouring. We've even added a touch of stretch, making the slim fit a little more flexible. Our signature details, including…
Attention leaf-kickers and puddle jumpers. Fear not, extra-cold days can still be spent playing outdoors in this showerproof duffle coat. The longer length and storm cuffs add extra cosiness, while the fleece-lined pockets are great for when the gloves get left at home (again).
This colourful and cosy jumper can brighten up dreary afternoons in the park or smart family dinners. It's made from lightweight cotton and cashmere, but it can go in the wash if you spill your spaghetti. Dapper dressing never felt so good.
Don't let a little drizzle put a stop to the fun – slip on this hooded rugby shirt and get outside. The hood is lined for extra warmth, while quilted elbow patches were made for tumbles. With a relaxed fit crafted from 100% cotton, it'll soon become his go-to.
We're seeing stripes with this lightweight sweatshirt. It's got multicoloured ribs around the neck and cuffs for a dash of vivid colour. The handy pocket on the chest is a smart touch so it won't look out of place at Sunday lunch.
Big, bold and bright – more is more with this floral skater dress. Crafted from pure cotton, the full skirt is perfect for swishing. Contrasting red panels and colourful printed flowers ensure it's the perfect weekend piece.
Watch out, prima ballerinas – when this super-soft cotton dress gets twirling, the gathered skirt will give professional pirouetters a run for their money. Even when it's not in full swing, the ruffles on the sleeves and collar will keep it firmly at the centre of attention. The best part? It has…
Dance, jump and skip around the park in this roomy swing dress. The relaxed fit and 100% cotton fabric make it extra comfortable, while appliqué woodland scenes on a gloriously stripy background mean it's perfect for parties.
When the occasion calls for a really grown-up outfit, reach for this dress with smocking and ruffles. The soft, woven fabric comes in an animal and unicorn print (because grown-up shouldn't mean boring), and it has tapered cuff sleeves. Did we mention it's practical too? Check out the handy pockets.
There’s a whole galaxy to be explored – and it's time to blast off in our long-sleeved woven dress. With two frills down the front, an intergalactic print and a zip at the back, it’s the ideal space-travelling companion. There are gold details on the pockets, neck and waistband for extra shine. Did…
Colour-changing. Sequin. Cardigan. Yep, you heard that right. We took a few of our favourite things (hearts, sparkles, popping colours), and lined them across the top of this soft cotton cardigan. A ribbed collar and cuffs ensure it's nice and cosy, so all that's left to decide is which colours to…
Cheerful short-sleeved tunics are just the job for sunny days spent racing around the park. These soft jersey designs come in a bold floral or magical animal print. Match with our coordinating stripy leggings for the perfect playground outfit – just empty the pockets of goodies before hitting the…
Stars and lightning bolts light up the sky, so we've put them on our neon print T-shirts to brighten up grey days. The relaxed fit is made from lightweight supersoft cotton, and with long cosy sleeves they're comfortable enough for the wildest adventure.
Our animal T-shirts just got fiercer. We've used thousands of stitches to bring our creatures to life and they're so realistic, we even scared ourselves. Don't worry if the day out gets as wild as the creatures: they love nothing more than going for a spin in the washing machine.
Soft, sporty and super easy to wear – our classic raglan top is a floordrobe essential. Long sleeves keep off the chill and add a pop of colour to layered looks (just add short-sleeved tees and hoodies). It's perfect for racing around the garden or playing in the park.
Intrepid space captains: prepare for take off. This 100% cotton crew-neck T-shirt features appliqué designs with splashes of neon, inspired by interstellar adventures. The comfortable long sleeves ensure little explorers stay warm while discovering alien planets.
Go everywhere with your new animal companion in this fun appliqué T-shirt. These thrill-seeking animals are sure to stick around for adventure after adventure, thanks to durable cotton that's soft on the skin. Just pull it on with your favourite jeans and head out exploring.
It's time to go wild with our colour-pop T-shirts. We've used lots of fun textures to bring these creatures to life – appliqué, flutter and embroidery, to name a few – so don't be surprised if they get mistaken for the real thing.
This dress loves to party – just look at its sparkly jacquard hearts. The fit-and-flare skirt is super comfortable and more than ready to join in the festive celebrations. We've topped it off with a bow around the waist for a neat finish.
Twirl away all day in this sparkly long-sleeved dress. The three layers of tulle create an ombré effect and plenty of fullness, while the soft jersey lining keeps it comfortable. A row of sequins adds extra shine, making it a truly magical choice. All that's missing is the glass slippers...
Going from playground to birthday party? All in a day's work for this dress. It's made from comfortable cotton jersey and has sporty raglan sleeves – perfect for getting active. The tulle layer with sparkly sequin stars makes it as big a hit on the dance floor as it is on the climbing frame.
Even the hardiest adventurers need to dress smartly sometimes – cue this smocked dress. With elasticated frilly cuffs and a choice of colourful prints, it's just the thing for family lunches. A full lining and embroidered details across the yoke means it's comfortable AND pretty.
This 100% cotton dress has a trick up its sleeve. No, really – we made the care labels removable so it’s fully reversible. One side’s stripy and the other has a colourful print, so every occasion’s covered. Life’s just more fun inside out, isn't it?
The swing shape of this bold, bright tunic is comfortable to wear whether you’re climbing trees or creating your next masterpiece. Soft jersey lives up to daily adventures and the wash, and three-quarter-length sleeves help keep out the cold. Layer with leggings or jeans on chilly days.